Analytics
Post performance, template winners, and cross-channel insights.
Social Performance
Instagram + Facebook — all Illypad-published posts.
Posts Published
—
Avg Engagement Rate
—
Total Reach
—
Best Template
—
Template Performance
Click a row to see the top 3 posts using that template.
| Template ↓ | Posts | Avg Likes | Avg Comments | Avg Reach | Engagement | Trend |
|---|
Platform Split
Instagram vs Facebook — posts + reach share.
Engagement Trend
Rolling average engagement rate over the range.
Post-Level Performance
Every published post in the range.
| Post | Platform | Template | Posted ↓ | Likes | Comments | Reach | Engagement |
|---|
Google Business Profile
Searches, profile views, calls, and direction requests.
See how your Google Business Profile is performing
Connect your Google account to view searches, profile views, website clicks, calls, and direction requests alongside your social metrics.
Connect Google Account
Google Business Profile integration — coming soon
Website Traffic
Sessions, users, and conversions from social referrals.
See the website traffic your social posts are driving
Connect Google Analytics to view sessions, users, and conversions attributed to your Instagram and Facebook posts.
Connect Google Account
GA4 integration — coming soon